FAST (Free Ad-Supported Streaming TV) is rapidly becoming a core part of Europe’s streaming landscape, reshaping content distribution, monetisation models…

Designed for mobile-first consumption and delivered in ultra-short episodes, micro-dramas have rapidly moved beyond niche status. Once seen as experimental, they are…

Why Latin America’s Streamers Are Turning to Existing IP In streaming’s early boom, originality was the holy grail. Platforms competed…

A hundred years in television is an eternity – and a masterclass in reinvention. Globo has lived through it all:…

Research specialists The Wit picked 3 inspiring shows from their Fresh Database that reflect the various ways a scripted series…

Research specialists The Wit picked 3 inspiring shows from their Fresh Database that reflect the various ways an unscripted format…

When a trend on TikTok can transcend borders in days and Roblox experiences are played concurrently by millions in multiple…

The streaming landscape is more competitive than ever, with platforms fighting for audience attention and strategic visibility. Our latest white…

A White-paper from the FAST4EU Consortium The FAST (Free Ad-Supported Streaming TV) phenomenon has exploded in just a few years,…

“Don’t build on borrowed land.” That line, often repeated in creator circles, might sound far from television. Yet it captures…

“Same magic, new method.” That’s how Kim Miller Olko, Global CMO and President of Toys“R”Us Studios, describes her strategy for evolving…

I could have written ‘fragmented’ and ‘frictionless’ too. It seems the current era of media is brought to us by…

The global scripted TV market is going through a pivotal period. Our latest white paper, “10 Scripted TV Trends: Charting…

The Future of Podcast IP: Premium Storytelling vs. Creator-Led Hit When Amazon announced it was shutting down Wondery, the podcast…