« We want to give data a seat at the decision-making table »: Parrot Analytics on content travelability — MIPTV News
US-based research company Parrot Analytics’ new measure of “content travelability” looks set to be very…
Browsing: Media and Content Business
« Space belongs to everyone » — Red Bull announces first private mission to the moon — MIPTV News
PTScientists, the Berlin-based company behind the moonshot, was formed to compete for the Google Lunar…
Investing in quality drama: the answer to peak TV — MIPTV News
Almost three years on from FX Networks CEO John Landgraf’s « peak TV » declaration that there…
Why Germany Won’t Ever Hassle The Hoff
This is the latest in a series of posts from Parrot Analytics, looking at which content…
International content to and from France: Which shows work best where?
This is the latest in a series of posts from Parrot Analytics, looking at which…
« We’re acquiring more aggressively than usual » – interview with Nat Geo’s Christian Drobnyk
As National Geographic’s MIPCOM keynote prepares to wow the Croisette with the renowned TV brand’s…
« The bigger screen connects us all » – interview with Sandrine Pechels de Saint Sardos
Welcome to the latest in a series of posts from selected industry influencers — producers,…
How Easter Eggs can delight your shows’ biggest fans
One of Veep’s recent episodes saw Selina Meyer appearing on “The Tonight Show” again with…
Brands wrap: When media agencies become executive producers and brands become content studios
MIPTV’s « When media agencies become production powerhouses » (shown above) and « Superpanel: Turning Brands into Content Studios »…
5 Tips for a successful MIP!
This year will be my third attending MIPCOM. I’m pretty excited! I’ve spent the last year…
The linear debate is far from straightforward…
It is undeniable that a significant shift has taken place in the way we view…
Interview with Lucy Murphy: « Entertainment is more experiential, truly multi-platform and cross-generational »
This is the latest in a series of posts from leading TV influencers in the run-up to…
Who’s Winning in the World of the New Television? Exclusive white paper
The world of television has dramatically changed over the past few years. Traditional linear and…
How to expand IP beyond TV: 5 lessons from The Future is Wild
Not all IP is suitable for brand extension, but we realised from the start that The…
What do buyers want?
What type of programmes are buyers looking for today? What is their editorial angle? How can you…