10 Scripted TV trends: charting an existential shift

The global scripted TV market is going through a pivotal period. Our latest white paper, “10 Scripted TV Trends: Charting an Existential Shift”, authored by Ampere Analysis, provides a comprehensive overview of the industry and highlights significant changes.

Key insights include:

• Persistent decline in scripted TV orders, both for first-run shows and renewals.

• A downturn affecting all regions, although some still show positive growth.

• Certain genres performing better than others, with notable variations by market.

• The critical impact of streamer pullbacks, driving much of the slowdown.

Based on recent data covering the first half of 2025, this white paper analyzes long-term trends and deciphers the subtle signals that could reshape the future of scripted television.

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